Film & Photography, Marketing, Social Media Marketing

Bonita Couture

The Client

Overview

Bonita Couture relies heavily on social media to promote its custom couture gowns for that fairytale ending. After researching and analysing the market, it became evident that communicating how and where the gowns where made was a must. Based in the heart of Melbourne, Bonita Couture fabricates all gowns in-house, whereas some competitors outsource to China. With this in mind, the social media strategy incorporated the culture that Bonita Couture has created, and what exactly goes on behind the scenes.

Growth Strategy90%
Film & Photography95%
Social Media Marketing100%

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